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Fall 2023

Thomas Jefferson University | visual Communication Design

We invite you to explore the stellar work from each of our Fall design studios.


 

Introduction to Typography

Sophomore Review
In this Introduction to Typography course, students develop typography skills from its primary role of giving form to marks to the more active role in interpreting meaning in the world we live. Through a series of projects and exercises, students work with type at different application levels, considering how the visual language of typography constructs meaning and context affects interpretation. The semester's final two projects include a Symposium Poster and LP Package design.

 

Introduction to BRANDING

Junior Review
Introduction to Brand Identity begins with the detailed study of the brand and brand identity, and culminates in to the development of an integrated branding system. A high degree of conceptual, aesthetic and technical ability is considered in three projects beginning with a rebrand of a local organization, followed by the branding of a fictitious culinary experience, and ending with creating a new brand for a business in the wellness, music, or toy industry.

 

ADvanced web design

Junior Review
Course Description

 

Systems Design integration

Senior Review
In our senior-level course, System Design Integration, students work on two projects large scale projects. Description of projects

 

Advanced publication design

Showcase
In this Juniors and Seniors level elective, students spend a semester creating a companion publication and digital product. They are responsible for the concept, research, content generation, imagery, design and production/prototypes for both print and digital touch points.

 

Media production

Showcase
Course Description